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Cultural diversity and economic transactions
Woodside, Arch, and Mann Zhang. “Cultural diversity and economic transactions”, 2013. http://hdl.handle.net/2345/2999.
Cultural diversity and economic transactions: Qualitative comparative analysis of cultures consequences on fairness and punishment in ephemeral exchanges
Carroll School of Management
This is the pre-peer reviewed version of the following article: "Cultural diversity and marketing transactions: Are market integration, large community size, and world religions necessary for fairness in ephemeral exchanges?", Psychology and Marketing 30(3): 263-276, which has been published in final form at http://dx.doi.org/10.1002/mar.20603.
Pre-print version of an article published in Psychology and Marketing 30(3): 263-276. doi:10.1002/mar.20603.
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